Tools to improve your online videos

Tools to improve your online videos

Posted on February 29th, 2012 by admin

Adding video to your website or blog is a great way to improve SEO results and further engage customers.

They do not have to be Spielberg quality productions, just reasonable quality and informative about your products, services or industry trends.

 

Some key things to keep in mind include;

-           Keep it short – No one wants to sit through 27 minutes of dialog

-           Combine video and still images – This add variety

-           Make it personal – Add a personal message so you can connect with the audience

-           Add some humor – Keep it light so it is enjoyable

-           Have a call to action – Informative videos are great, but have the viewer take action like sign up for your newsletter

-           Distribute widely – Upload to YouTube and all the major video sites to gain additional exposure

There are plenty of free resources that you can use to add zing to your production, here is a link to 10 tools you can use now.

http://www.openforum.com/articles/10-tools-to-make-your-marketing-videos-wow